Sunday, September 13, 2009

After one month

The new FRUGO finally got the permission to go ahead with the renovation. After working on the premise in the entire August, we turned the previous travel agent layout into an airy retail design. The transformation of the carpet floor to a concrete floor was particularly difficult. The contractor had to wear spacesuit and protective mask to sand the concrete floor level and smooth, in the hottest days of the summer! (can't turn on AC as the dust would pollute the ventilation system). With all that hard work, we are finally at the stage of applying for the occupancy permit. This is the last of the 10 approvals issued by the city for a store to be able to open for business. In the mean time, merchandising and stocking are underway. A retail store is gradually taking shape, and we are all excited and exhausted.

After we hung the signage, we heard comments from people about the similarity between our logo and that of a supermarket clothing brand. This was really an undesirable coincident. Our logo was designed in house and was rolled out in Feb 2006 for the first store. We almost flipped when we drove by one of those newly renovated supermarkets and saw the new clothing brand signage. Oh well...

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